Eyes of Eve Blog – The Eyes of Eve

Eyes of Eve Blog

The Eyes of Eve Fashion Guide: Unique Hoop Earrings April 08 2015

Unique Hoop Earrings for Spring!

Diggin' the mermaid vibes in this guide! Yellow is a bright, cheery color that's great for spring. We picked these unique hoop earrings in yellow and paired them with this amazing shell necklace from Blue Malibu. Our Eyes of Eve model Vanessa Ramos looks beautiful and the teal and purple in her scarf bring out the yellow. Definitely a great color combo!

To see our collection of unique hoop earrings, visit www.theeyesofeve.com!


Top 10 Photo Shoot Tips for a Sizzling Summer Shoot July 15 2014

Are you getting ready for a sizzling summer fashion shoot? Or maybe gearing up for your fall collection? Check out these top 10 photo shoot tips!

 

1. Come up with a game plan.

Before you do anything, come up with a general game plan. This can include dates, artistic direction, location ideas, materials and staff needs. Keep editing as you get farther along in the planning process. This will keep you organized.

 

2. Plan your looks in advance.

Things get hectic during a shoot. On a piece of paper (or maybe in your phone or iPad) write down each look you want to shoot. This should note the model, the clothes, shoes, accessories, hair styles, makeup and location or angle you are looking for. That way when things start getting crazy, everyone will be on the same page and you won't waste time explaining all the details to your team.

 

3. Confirm EVERYTHING.

Make sure to confirm with your models, photographers, makeup artists, assistants and whoever else is involved. Facebook groups are a great way to make sure everyone sees updates and the main details of the photo shoot. (how to make a Facebook group) You can also use a group texting feature or app! 

 

4. Choose the right location.

A good location is a must. The location should be easy to maneuver, especially for the photographer. A location that allows for a variety of shots and angles is best. Also think about the elements. What if it rains or gets really windy? Are there power outlets, bathrooms or other things you will need access to? Also, the lighting is a huge factor. Have your photographer test the location before committing to it.

 

5. Details, details, details!

It is always good to have an assistant or friend do a final once over on the models before and during the shoot. Check that no tags, frays, fly away hairs, etc. are visible, as it will make the editing process much more difficult and possible more expensive. 

 

6. Pump up your looks with professional hair and makeup. 

This is a very important investment that will really help your photos pop. Hiring a makeup artist and/or hair stylist will ensure that your models are camera ready. They know how to apply makeup in a way that will look good on camera and it will also save you time when editing the photos.

7. Get several different shots.

Get close up shots that really show the detail of your products, maybe even a few variations. It is also good to have a lifestyle type shot that shows your customers how to use or wear the product. A good photographer will really pay off as they will know what shots to take and give good direction to your models.

 

8. Research your photographer.

Make sure you spend time talking or meeting with the photographer before the shoot. The look of the photos will have a lot to do with their personal style, so take the time to look at portfolios and samples. Also, set up a timeline so you know when you will have access to your photos. 

 

9. Think social!

You are most likely going to use your photos for Facebook, Twitter, Instagram and much more! Keep the dimensions of images for these sites so you can frame your shots in a way that transitions nicely. For example, it's good to take some horizontal shots that you can use for your cover photos. See example below.

10. Most importantly ... HAVE FUN!!!

Photo shoots are hard work and staying positive and having fun will keep your entire team in good spirits. Get good rest and make sure you have all the personal things you may need on a shoot, like snacks, water, etc.

 

To see more photos from this shoot, click HERE or follow us on Instagram - @theeyesofeve.